Columbia Business School faculty members are world-renowned — not only for generating new thinking in their fields but also for having a genuine impact on current business practices. Our professors routinely partner with businesses in New York and across the globe to test, refine, and implement new ideas for the ever-changing business landscape. This interchange of theory and practice is part of what makes the School such a rich environment for creating research that is truly groundbreaking.
Dr. Mohamed Hussein is a faculty member in the Marketing Division at Columbia Business School. Using survey experiments, conjoint analysis, and natural language processing techniques, he studies the psychology of persuasion, politics, and the intersection of the two. Dr. Hussein’s research has been published in top-tier academic journals, including the Journal of Consumer Research, Journal of Experimental Psychology: General, and Personality and Social Psychology Review.
Professor Sangmin (Simon) Oh joined Columbia Business School in 2024. He received his Ph.D. from the Joint Program of Financial Economics at the University of Chicago, and holds an M.S. in Electrical Engineering and B.S. degrees in Electrical Engineering and Finance from the University of Pennsylvania.
Tianyi Peng is an Assistant Professor in the Decision, Risk, and Operations division at Columbia Business School. He is broadly interested in AI for decision-making, with a focus on enhancing real-world systems using techniques like generative AI models, reinforcement learning, and experimentation/simulation methods. He is a founding member of Cimulate.AI, a startup that deploys generative AI for e-commerce. His research has received multiple prizes, including the Daniel H.
At Columbia Business School, our faculty members are at the forefront of research in their respective fields, offering innovative ideas that directly impact business practice today. A quick glance at our publication on faculty research, Columbia Business Insights, will give you a sense of the breadth and immediacy of the insight our professors provide.
