Strategy

A look at the biggest ideas from Columbia Business School’s 100th-anniversary event.

Professor Stephen Penman of Columbia Business School offers tips for the beginner investor.   Understand your investment horizon. When do you want to cash out? Establish your time horizon to determine your risk profile. A house is an excellent asset to own, but be wary of buying at “bubble” prices.  Owning a home is one of the few ways an individual can issue long-term debt (via a mortgage). Buy when interest rates are low.

New parents are usually asked two questions: “is it a boy or a girl?” and “what name did you choose?” Your name is usually the first thing someone hears about you. Now, new research from Columbia Business School reveals that your name says even more about you than you might have believed. 

The CEO of the world’s second largest chemical company said both Dow and China are undergoing critical transformations.

Professor Wei Jiang will assume the role on July 1.

Written nearly two centuries ago, Carl von Clausewitz’s classic guide to military strategy, On War, remains essential reading for modern business strategists.

Big Data can do more than target advertisements, it could even help innovators develop new concepts and products.

Two speakers at the recent India Business Initiative conference offer radical suggestions for solving the country’s physician shortage.