Chris LaSala

Chris comes to Columbia after nearly two decades at Google, where the common theme across Chris’ tenure at Google was working closely with engineering and product teams from ideation through commercial launch, gaining a reputation for leading cross-functional teams to overcome hurdles and make efficient, well-informed decisions. Outside of Google, Chris was active across the digital media industry as a founding board member of both the Search Engine Marketing Professionals Organization (2003) and the Interactive Advertising Bureau’s Mobile Advisory Board (2015).
   
Chris’ mission at CBS is to build a world-class product management discipline that connects theory with practice. Since joining, Chris has updated the Product Management introductory course, launched of an experiential course, the Digital Product Management Lab, geared toward students who seek to become Product Managers after CBS and was instrumental in shaping CBS' Product Management Pathway.