CSR as Hedging against the Risk of Institutional Transition: Corporate Philanthropy after the Sunflower Movement in Taiwan
Political connections to a regime with an authoritarian history present a dilemma for firms during a democratic transition. Such connections provide an essential competitive advantage when the regime is in power but become a liability when a democratic transition results in regime change. This study theorizes that when mass protests expose the regime’s policy distortion and signal a high probability of regime turnover, firms may hedge against the risks associated with their political connections by engaging in philanthropy.
Demographic pricing in the digital age: Assessing fairness perceptions in algorithmic versus human-based price discrimination
Advancements in data analytics and increased access to consumer data have revolutionized companies’ price discrimination capabilities. These technological advancements have not only changed how prices are determined but also who determines them, with companies increasingly relying on algorithms rather than humans to set prices. We examine consumers’ fairness perceptions of demographic price discrimination—a prevalent yet controversial practice that can trigger considerable consumer backlash—and find that it depends on who is responsible for setting prices.
Taking A Stand While Abroad? Towards A Theory of MNCs' Sociopolitical Activism in Host Countries
With multinational corporations (MNCs) increasingly taking public stances on sociopolitical issues such as immigration, LGBTQ+ rights, and racism, it is imperative that International Business (IB) research keeps pace with normative societal debates. In this paper, we introduce the concept of corporate sociopolitical activism (SPA) to the IB literature and develop theory on why MNCs consistently or inconsistently engage in SPA in response to the same issue in their home country and a host country.
Climate policy curves highlight key mitigation choices
The extent of future climate change is largely a policy choice. We illuminate this choice with climate policy curves (CPCs), which link climate policies to subsequent global temperatures. The estimated downward sloping CPCs highlight the key trade-off between initial policy ambition, expressed via an overall effective carbon price, and the subsequent policy burden left for future generations. We also demonstrate how different CPCs can illustrate the range of climate policy paths towards attaining the Paris Agreement temperature goals.
EXPRESS: Who Shares Fake News? Uncovering Insights from Social Media Users' Post Histories
We propose that social-media users’ own post histories are an underused yet valuable resource for studying fake-news sharing. By extracting textual cues from their prior posts, and contrasting their prevalence against random social-media users and others (e.g., those with similar socio-demographics, political news-sharers, and fact-check sharers), researchers can identify cues that distinguish fake-news sharers, predict those most likely to share fake news, and identify promising constructs to build interventions. Our research includes studies along these lines.
The Customer Journey as a Source of Information
Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile
Non-informational cues, such as facial expressions, can significantly influence judgments and interpersonal impressions. While past research has explored how smiling affects business outcomes in offline or in-store contexts, relatively less is known about how smiling influences consumer choice in e-commerce settings even when there is no face-to-face interaction.
Unveiling the mind of the machine
Previous research has shown that consumers respond differently to decisions made by humans versus algorithms. Many tasks, however, are not performed by humans anymore but entirely by algorithms. In fact, consumers increasingly encounter algorithm-controlled products, such as robotic vacuum cleaners or smart refrigerators, which are steered by different types of algorithms. Building on insights from computer science and consumer research on algorithm perception, this research investigates how consumers respond to different types of algorithms within these products.
Secrets at Work
Organizational secrecy is central to national security, politics, business, technology, healthcare, and law, but its effects are largely unknown. Keeping organizational secrets creates social divides between those who are required to keep the secret and those who are not allowed to know it. We demonstrate that keeping organizational secrets simultaneously evokes feelings of social isolation and status, which have opposing effects on employee well-being.
Widespread misestimates of greenhouse gas emissions suggest low carbon competence
As concern with climate change increases, people seek to behave and consume sustainably. This requires understanding which behaviours, firms and industries have the greatest impact on emissions. Here we ask if people are knowledgeable enough to make choices that align with growing sustainability intentions.
Stable Matching on the Job? Theory and Evidence on Internal Talent Markets
A principal often needs to match agents to perform coordinated tasks, but agents can quit or slack off if they dislike their match. We study two prevalent approaches for matching within organizations: centralized assignment by firm leaders and self-organization through market-like mechanisms. We provide a formal model of the strengths and weaknesses of both methods under different settings, incentives, and production technologies. The model highlights trade-offs between match-specific productivity and job satisfaction.
Carbon Dioxide as a Risky Asset
We develop a financial-economic model for carbon pricing with an explicit representation of decision making under risk and uncertainty that is consistent with the Intergovernmental Panel on Climate Change’s sixth assessment report. We show that risk associated with high damages in the long term leads to stringent mitigation of carbon dioxide emissions in the near term, and find that this approach provides economic support for stringent warming targets across a variety of specifications.
The Topography of Thought
Firms’ Rhetorical Nationalism: Theory, Measurement, and Evidence from a Computational Analysis of Chinese Public Firms
In this paper, we develop a computational measure of the firm-level rhetorical nationalism. We first review the literature and develop a four-dimensional theoretical framework of nationalism relevant to firms: national pride, anti-foreign, dominant agenda, and corporate role. We then use machine-learning-based text analysis of over 41,000 annual reports of Chinese public firms from 2000 to 2020 and identify a dictionary of words for each dimension.
The Language of (Non)replicable Social Science
Using publicly available data from 299 pre-registered replications from the social sciences, we find that the language used to describe a study can predict its replicability above and beyond a large set of controls related to the paper characteristics, study design and results, author information, and replication effort. To understand why, we analyze the textual differences between replicable and nonreplicable studies.
Valuing Financial Data
How should an investor value financial data? The answer is complicated because it depends on the characteristics of all investors. We develop a sufficient statistics approach that uses equilibrium asset return moments to summarize all relevant information
about others’ characteristics. It can value data that is public or private, about one or many assets, relevant for dividends or for sentiment. While different data types, of course, have different valuations, heterogeneous investors also value the same data
A Theory of Fiscal Responsibility and Irresponsibility
We propose a political economy mechanism that explains the presence of fiscal regimes punctuated by crisis periods. Our model focuses on the interaction between successive deficit-biased governments subject to i.i.d. fiscal shocks. We show that the economy transitions between a fiscally responsible regime and a fiscally irresponsible regime, with transitions occurring during crises when fiscal needs are large. Under fiscal responsibility, governments limit their spending to avoid transitioning to fiscal irresponsibility.
Detecting Routines: Applications to Ridesharing CRM
Routines shape many aspects of day-to-day consumption. While prior work has established the importance of habits in consumer behavior, little work has been done to understand the implications of routines — which we define as repeated behaviors with recurring, temporal structures — for customer management. One reason for this dearth is the difficulty of measuring routines from transaction data, particularly when routines vary substantially across customers. We propose a new approach for doing so, which we apply in the context of ridesharing.
Is Journalistic Truth Dead? Measuring How Informed Voters Are about Political News
To investigate general patterns in news information in the United States, we combine a protocol for identifying major political news stories, 11 monthly surveys with 15,000 participants, and a model of news discernment. When confronted with a true and a fake news story, 47 percent of subjects confidently choose the true story, 3 percent confidently choose the fake story, and the remaining half are uncertain. Socioeconomic differences are associated with large variations in the probability of selecting the true news story.
The New Psychology of Secrecy
Nearly everyone keeps secrets, but only recently have we begun to learn about the secrets people keep in their everyday lives and the experiences people have with their secrets. Early experimental research into secrecy sought to create secrecy situations in the laboratory, but in trying to observe secrecy in real time, these studies conflated secrecy with the act of concealment. In contrast, a new psychology of secrecy recognizes that secrecy is far more than biting our tongues and dodging others’ questions.
By the People and For the People: The Double-Edged Effects Of Platform User Mobilization On Public Policies
Constituency mobilization is a widely prevalent corporate political strategy, yet we lack systematic evidence on the scope of its effectiveness. One emerging form of constituency mobilization is user mobilization, wherein a company focuses on rallying political support among its users. This approach differs from traditional lobbying, which relies on tightly controlled insider strategies to exert influence over lawmakers. In our study of user mobilization by platform-based companies in the U.S.
Exposing Omitted Moderators: Why Effects Size Differ in the Social Sciences.
Policymakers increasingly rely on behavioral science in response to global challenges, such as climate change or global health crises. But applications of behavioral science face an important problem: Interventions often exert substantially different effects across contexts and individuals. We examine this heterogeneity for different paradigms that underlie many behavioral interventions. We study the paradigms in a series of five preregistered studies across one in-person and 10 online panels, with over 11,000 respondents in total.
Americans misperceive the frequency and format of political debate
Disagreement over divergent viewpoints seems like an ever-present feature of American life—but how common is debate and with whom do debates most often occur? In the present research, we theorize that the landscape of debate is distorted by social media and the salience of negativity present in high-profile spats. To understand the true landscape of debate, we conducted three studies (N = 2985) across online and lab samples.
The Economics of the Public Option: Evidence from Local Pharmaceutical Markets
We study the effects of competition by state-owned firms, leveraging the decentralized entry of public pharmacies to local markets in Chile. Public pharmacies sell the same drugs at a third of private pharmacy prices, because of stronger upstream bargaining and market power in the private sector, but are of lower quality. Public pharmacies induced market segmentation and price increases in the private sector, which benefited the switchers to the public option but harmed the stayers. The countrywide entry of public pharmacies would reduce yearly consumer drug expenditure by 1.6 percent.
Using large language models to generate silicon samples in consumer and marketing research: Challenges, opportunities, and guidelines.
Should consumer researchers employ silicon samples and artificially generated data based on large language models, such as GPT, to mimic human respondents' behavior? In this paper, we review recent research that has compared result patterns from silicon and human samples, finding that results vary considerably across different domains. Based on these results, we present specific recommendations for silicon sample use in consumer and marketing research.
Central Bank Credibility and Fiscal Responsibility
We consider a New Keynesian model with strategic monetary and fiscal interactions. The fiscal authority maximizes social welfare. Monetary policy is delegated to a central bank with an anti-inflation bias that suffers from a lack of commitment. The impact of central bank hawkishness on debt issuance is non-monotonic because increased
Supply, demand and polarization challenges facing US climate policies
The United States recently passed major federal laws supporting the energy transition, and analyses suggest that their successful implementation could reduce US emissions more than 40% below 2005 levels by 2030. However, achieving maximal emissions reductions would require frictionless supply and demand responses to the laws’ incentives and implementation that avoids polarization and efforts to repeal or undercut them. In this Perspective, we discuss some of these supply, demand and polarization challenges.
Automating the B2B Salesperson Pricing Decisions: A Human-Machine Hybrid Approach
Choice Architecture for Healthier Insurance Decisions: Ordering and Partitioning Together Can Improve Consumer Choice
Making good health insurance decisions is important for health outcomes and longevity, but consumers’ errors are well documented. The authors examine whether targeted choice architecture interventions can reduce these mistakes. The article examines the interaction of two choice architecture tools on improved consumer insurance decisions in online health care exchanges: (1) ordering the options from best to worst based on a high-quality user model and (2) partitioning the total set of options.
Presenting balanced geoengineering information has little effect on mitigation engagement
‘Moral hazard’ links geoengineering to mitigation via the fear that either solar geoengineering (solar radiation management, SRM) or carbon dioxide removal (CDR) might crowd out the desire to cut emissions. Fear of this crowding-out effect ranks among the most frequently cited risks of (solar) geoengineering. We here test moral hazard versus its inverse in a large-scale, revealed-preference experiment (n~340,000) on Facebook and find little to no support for either outcome. For the most part, talking about SRM or CDR does not motivate our study population to support a large U.S.
The Changing Economics of Knowledge Production
Big data technologies change the way in which data and human labor combine to create knowledge. Is this a modest technological advance or a data revolution? Using hiring and wage data, we show how to estimate firms' data stocks and the shape of their knowledge production functions. Knowing how much production functions have changed informs us about the likely long-run changes in output, in factor shares, and in the distribution of income, due to the new, big data technologies.
Work engagement and burnout in anticipation of physically returning to work: The interactive effect of imminence of return and self-affirmation
Due to the Covid-19 pandemic, many employees have spent a considerable amount of time being forced to work from home (WFH). We draw on the Job Demands-Resources (JD-R) model and self-affirmation theory to study how the anticipation of returning to the physical workplace affects work engagement and burnout. We assumed that employees are conflicted about returning to work (RTW). Whereas they may look forward to RTW they also appreciate aspects of WFH which would have to be foregone.
Policy Learning in Nascent Industries’ Venue Shifting: A Study of the U.S. Small Unmanned Aircraft Systems (UAS) Industry
Industry groups engage in venue shifting when they seek to overturn or alter restrictive regulations imposed by one political venue through another. A critical step in this process is resolving uncertainties surrounding the preference of the targeted venue and the nature of the relevant policy proposal. While existing studies emphasize a long-term trial-and-error process of policy learning, we focus on nascent industries and argue that ventures seek other information sources to resolve these uncertainties quickly.
Should the Government Be Paying Investment Fees on $3 Trillion of Tax-Deferred Retirement Assets?
Under standard assumptions, individuals and the government are indifferent between traditional tax-deferred retirement accounts and “front-loaded” (Roth) accounts. Adding investment fees to this benchmark, individuals are still indifferent but the government is not. We show that under weak conditions firms charge equal percent fees under both systems, yielding higher dollar fees under Traditional. We estimate that tax deferral increases demand for asset management services by $3.8 trillion, costing the government $23.4 billion in annual fees.
The costs of “costless” climate mitigation
How much will it cost to meaningfully reduce greenhouse gas (GHG) emissions on a global scale? The answer is critical for assessments of how to address climate change—affecting public support, political will, and policy choices. We find that the “bottom-up” estimation approach emphasized by the United Nations Intergovernmental Panel on Climate Change (IPCC) reports considerably lower costs for emission reductions than leading “top-down” economic models.
A megastudy on the predictability of personal information from facial images: Disentangling demographic and non-demographic signals
While prior research has shown that facial images signal personal information, publications in this field tend to assess the predictability of a single variable or a small set of variables at a time, which is problematic. Reported prediction quality is hard to compare and generalize across studies due to different study conditions.
A Q Theory of Internal Capital Markets
We propose a tractable model of dynamic investment, spinoffs, financing, and risk management for a multi-division firm facing costly external finance. Our analysis formalizes
Meaning of Manual Labor Impedes Consumer Adoption of Autonomous Products
Open source software and global entrepreneurship
This is the first study to consider the relationship between open source software (OSS) and entrepreneurship around the globe. This study measures whether country-level participation on the GitHub OSS platform affects the founding of innovative ventures, and where it does so, for what types of ventures. We estimate these effects using cross-country variation in new venture founding and OSS participation. We propose an approach using instrumental variables, and cannot reject a causal interpretation.
Dynamic Banking and the Value of Deposits
We propose a theory of banking in which banks cannot perfectly control deposit flows. Facing uninsurable loan and deposit shocks, banks dynamically manage lending, wholesale funding, deposits, and equity. Deposits create value by lowering funding costs. However, when the bank is undercapitalized and at risk of breaching leverage requirements, the marginal value of deposits can turn negative as deposit inflows, by raising leverage, increase the likelihood of costly equity issuance.
Dark defaults: How choice architecture steers political campaign donations
In the months before the 2020 U.S. election, several political campaign websites added prechecked boxes (defaults), automatically making all donations into recurring weekly contributions unless donors unchecked them. Since these changes occurred at different times for different campaigns, we use a staggered difference-in-differences design to measure the causal effects of defaults on donors’ behavior. We estimate that defaults increased campaign donations by over $43 million while increasing requested refunds by almost $3 million.
Valuing Data as an Asset
In the twenty-first century, the most valuable firms in the world are valued primarily for their data. This makes data central to finance. Data are an important asset to price; they change firm valuation and are a key consideration for an entrepreneur starting a new firm.
Judging foreign startups
Can accelerators pick the most promising startup ideas no matter their provenance? Using unique data from a global accelerator where judges are randomly assigned to evaluate startups headquartered across the globe, we show that judges are less likely to recommend startups headquartered outside their home region by 4 percentage points. Back-of-the-envelope calculations suggest this discount leads judges to pass over 1 in 20 promising startups.
Accounting conservatism and relational contracting
License to Layoff? Unemployment Insurance and the Moral Cost of Layoffs
This study presents moral cost as a novel behavioral constraint on firm resource adjustment, specifically layoff decisions that can cause severe harm to employees. Revising the prevailing negative view of managers as purely self-interested, we propose that managers care about their employees and incur moral cost from layoffs. We leverage expansions in unemployment insurance as a quasi-natural experiment that reduces economic hardship for laid-off workers and, in turn, the moral cost of layoffs to managers. We find that these expansions license larger layoffs.
Targeting versus Competition in Marketplace Design: Evidence from Geotargeted Internet Ads
How should market designers trade off targeting and competition? We study a natural experiment in the release of new targeting technology for online ads. A platform in our study introduced targeting into select geographic markets based on a discontinuity in local characteristics. We find that advertisers used new targeting to avoid low quality ad inventory. This led to a reduction in ad impressions. When advertisers avoided this inventory, they retreated into smaller, less competitive ad auctions featuring fewer bidders for available ad space.
Ride-Hailing Networks with Strategic Drivers: The Impact of Platform Control Capabilities on Performance
Problem definition: Motivated by ride-hailing platforms such as Uber, Lyft and Didi, we study the problem of matching riders with self-interested drivers over a spatial network.
Distance and Alternative Signals of Status: A Unifying Framework
In the past decades, as traditional luxury goods and conspicuous consumption have become more mainstream and lost some of their signaling value, new alternative signals of status (e.g., vintage, inconspicuous consumption, sustainable luxury) have progressively emerged. This research applies the grounded theory method to establish a novel framework that systematically unifies existing conceptualizations, findings, and observations on alternative signals of status.
Global Value Chains in Developing Countries: A Relational Perspective from Coffee and Garments
There is a consensus that global value chains have aided developing countries' growth. This essay highlights the governance complexities arising from participating in such chains, drawing from lessons we have learned conducting research in the coffee and garment supply chains. Market power of international buyers can lead to inefficiently low wages, prices, quality standards, and poor working conditions. At the same time, some degree of market power might be needed to sustain long-term supply relationships that are beneficial in a world with incomplete contracts.
Nudging App Adoption: Choice Architecture Facilitates Consumer Uptake of Mobile Apps.
How can firms encourage consumers to adopt smartphone apps? The authors show that several inexpensive choice architecture techniques can make users more likely to enable important app features and complete app onboarding. In six preregistered experiments (n = 5,968) and a field experiment (n = 594,997), choice architecture interventions manipulating choice sequence, color, and wording of app adoption decisions dramatically increased app adoption. Across experiments, integrating multiple feature decisions into a single choice increased adoption.
The Latest Research
Breaking the Cycle: How the News and Markets Created a Negative Feedback Loop in COVID-19
New research from CBS Professor Harry Mamaysky reveals how negativity in the news and markets can escalate a financial crisis.
Mind the Trade Gap: How a Relational Perspective Can Enhance Understanding
Adapted from “Global Value Chains in Developing Countries: A Relational Perspective from Coffee and Garments,” by Laura Boudreau of Columbia Business School, Julia Cajal Grossi of the Geneva Graduate Institute, and Rocco Macchiavello of the London School of Economics.
Online Shopping: What Companies Can Conclude Based on How Consumers Search
Adapted from “Online Advertising as Passive Search,” by Raluca M. Ursu of New York University Stern School of Business, Andrey Simonov of Columbia Business School, and Eunkyung An of New York University Stern School of Business.
Meaning in the Age of Autonomy: Marketing Autonomous Products to Consumers Who Value Manual Labor
This paper from Columbia Business School, “Meaning of Manual Labor Impedes Consumer Adoption of Autonomous Products,” explores marketing solutions to some consumers’ resistance towards autonomous products. The study was co-authored by Emanuel de Bellis of the University of St. Gallen, Gita Johar of Columbia Business School, and Nicola Poletti of Cada.
My Work Is My Bond? A Financial-Asset Approach to Wage Contracts Could Lessen Inequality
Co-authored by John B. Donaldson of Columbia Business School, “The Macroeconomics of Stakeholder Equilibria,” proposes a model for a purely private, mutually beneficial financial agreement between worker and firm that keeps decision-making in the hands of stockholders while improving the employment contract for employees.