AI is reshaping the field of psychology in unexpected ways, and Columbia Business School Associate Professor of Business Sandra Matz is featured in an American Psychological Association article, weighing in on how these advancements are transforming mental health care and research.
While AI tools can improve accessibility and efficiency, Matz emphasizes that human expertise is still necessary, especially in interpreting complex emotional and social cues. She notes that AI’s ability to analyze vast data sets offers new opportunities for personalized interventions and insights that traditional methods could not achieve. However, there are risks that must be noted including biases in data and the ethical challenges surrounding privacy and informed consent.
There remains a need for psychologists to be actively engaged in AI’s development to ensure that these tools serve people effectively and ethically.
Read the full article to learn more about how AI is reshaping the field of psychology, mental health, research, and more.
Mentioned Faculty

Sandra Matz
- David W. Zalaznick Associate Professor of Business
- Management Division
Sandra Matz takes a Big Data approach to studying human behavior in a variety of business-related domains. She combines methodologies from psychology and computer science – including machine learning, experimental designs, online surveys, and field studies – to explore the relationships between people’s psychological characteristics (e.g. their personality) and the digital footprints they leave with every step they take in the digital environment (e.g. their Facebook Likes or their credit card transactions).