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Mentioned Faculty
Robert J. Morais is an anthropologist with a 35+ year career in advertising and market research, and a Lecturer at Columbia Business School. He has taught in the full time MBA, EMBA, and Entrepreneurship and Competitiveness in Latin America, Africa, and America programs. Morais was a Principal/Co-owner of a market research firm for 11 years, preceded by 25 years with advertising agencies rising to Chief Strategic Officer.