Authors Praveen Kopalle and Donald Lehmann Format Journal Article Publication Date February 19, 2021 Full Citation Kopalle, Praveen and Donald Lehmann. “Big Data, Marketing Analytics, and Public Policy: Implications for Health Care.” (February 19, 2021).
Full Citation Kopalle, Praveen and Donald Lehmann. “Big Data, Marketing Analytics, and Public Policy: Implications for Health Care.” (February 19, 2021).