Authors M.S. Malter, M.B. Holbrook, E.B. Kahn, J.R. Parker, and Donald Lehmann Format Journal Article Publication Date June 13, 2020 Full Citation Malter, M.S., M.B. Holbrook, E.B. Kahn, J.R. Parker, and Donald Lehmann . “The Past, Present, and Future of Consumer Research.” (June 13, 2020).
Full Citation Malter, M.S., M.B. Holbrook, E.B. Kahn, J.R. Parker, and Donald Lehmann . “The Past, Present, and Future of Consumer Research.” (June 13, 2020).