- Date Published
- Section
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In the Media
- Areas of Expertise
- Brand and Product Management Consumer Behavior Finance Fundamental Investment Analysis
From:
Bloomberg News featured commentary from Columbia Business School’s Donna Hitscherich, co-director of the Private Equity Program, on the rising valuation of Crumbl. She discussed investor interest in the cookie company, highlighting how consumer trends and brand positioning intersect with private equity and valuation dynamics.
- Mentioned On
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Bloomberg News