Authors Kinshuk Jerath , Serguei Netessine, and Z. Zhang Format Working Paper Publication Date January 1, 2014 Full Citation Jerath, Kinshuk, Serguei Netessine, and Z. Zhang. Can We All Get Along? Incentive Contracts to Bridge the Marketing and Operations Divide. January 01, 2014.
Full Citation Jerath, Kinshuk, Serguei Netessine, and Z. Zhang. Can We All Get Along? Incentive Contracts to Bridge the Marketing and Operations Divide. January 01, 2014.