Authors J. Aaker and Bernd Schmitt Format Journal Article Publication Date January 1, 2001 Journal Journal of Cross-Cultural Psychology Full Citation Aaker, J. and Bernd Schmitt . “Culture-dependent assimilation and differentiation of the self: Preferences for consumption symbols in the United States and China.” Journal of Cross-Cultural Psychology vol. 38, (January 01, 2001): 561-576.
Full Citation Aaker, J. and Bernd Schmitt . “Culture-dependent assimilation and differentiation of the self: Preferences for consumption symbols in the United States and China.” Journal of Cross-Cultural Psychology vol. 38, (January 01, 2001): 561-576.