Authors
Yanliu Huang, Zhen Yang, and Vicki Morwitz
Format
Newspaper/Magazine Article
Publication Date
Forthcoming
Publication
Journal of Consumer Psychology

Full Citation

Huang, Yanliu, Zhen Yang, and Vicki Morwitz
. “Helping Me See the Whole Picture: How Using a Paper versus Mobile Calendar Influences Consumer Planning and Plan Fulfillment.”
Journal of Consumer Psychology
. Forthcoming.