Authors
David Dubois, Derek D. Rucker, and Adam Galinsky
Format
Journal Article
Publication Date
Journal
Journal of Consumer Research

Full Citation

Dubois, David, Derek D. Rucker, and Adam Galinsky
. “Super Size Me: Product Size as a Signal of Status.”
Journal of Consumer Research
vol.
38
, (January 01, 2012):
1047
-
1062
.