Abstract Authors Edith Shalev and Vicki Morwitz Format Chapter Publication Date January 1, 2008 Book Advances in Consumer Research Full Citation Shalev, Edith and Vicki Morwitz . “The Surprising Influencers: How the Inferred Attributes of Observed Consumers Shape Observer Consumers’ Buying Intentions.” In Advances in Consumer Research, edited by Angela Y. Lee and Dilip Soman, 9962008.
Full Citation Shalev, Edith and Vicki Morwitz . “The Surprising Influencers: How the Inferred Attributes of Observed Consumers Shape Observer Consumers’ Buying Intentions.” In Advances in Consumer Research, edited by Angela Y. Lee and Dilip Soman, 9962008.