Three Key Insights on the Future of Prediction
Columbia Business School is taking an interdisciplinary approach to analyzing the impact of AI-based algorithmic forecasting and the issues that come with it.
Can the Words We Use Predict the Reliability of Scientific Research?
Professor Oded Netzer and a team of scholars investigate whether the language used in scientific papers can indicate the replicability of the research.
Bizcast: Ulta Beauty’s Michelle Crossan-Matos on Brand Purpose, Strategy
The CMO of the leading beauty retailer shares insights on blending brand purpose with strategy to positively impact stakeholders while continuously innovating amid rapid societal and industry changes.
The Power of a Smile: How Airbnb Hosts Can Boost Bookings with a Simple Gesture
Columbia Business School Research Reveals That A Smile in a Profile Photo can Help AirBnB Hosts Increase Bookings
Reality Check: Americans Misjudge Political Debates, New Research Reveals
Contrary to popular views, new research finds less than half of the debates are online versus in person
How Top Tech and Business Leaders See AI Transforming the Workplace
Several prominent leaders from the tech and business sectors have visited Columbia Business School to share their perspectives on the growing role of artificial intelligence in the workplace. Here’s what they told us.
Advertising and Politics in the US: When Political Ads Backfire
Professor Mohamed Hussein discusses advertising and politics, explaining that despite spending big bucks on so-called meddle ads — consumers aren't always buying it.