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  2. Faculty
  3. Wei Cai

Wei Cai

Assistant Professor of Business
Accounting Division
Wei Cai, Assistant Professor of Business
Areas of Expertise
Artificial Intelligence (AI), Inclusion & Belonging, Leadership & Organizational Behavior, Managerial Accounting
Contact
Office: 1151 Kravis
E-mail: [email protected]
Links
Curriculum Vitae

Wei Cai joined Columbia University in 2020. Her research interests revolve around management accounting and organizational culture. Her work broadly investigates how to measure and manage key dimensions of organizational capital, including organizational culture, leadership, managerial practices, and the systems that facilitate effective communication, coordination, and decision-making. For example, she examines how corporate leaders and managers can deliberately design and shape organizational culture, and improve organizational outcomes through innovative management control systems. She uses multiple research methods, including statistical analyses of large-scale archival data, field experiments, surveys, and novel computational approaches such as artificial intelligence and machine learning. She closely collaborates with practitioners and collects unique data that can provide important managerial implications for the design of management control systems in shaping desirable organizational outcomes.

Professor Cai’s work has been recognized with multiple awards (e.g., AAA Outstanding Dissertation Award, AAA Innovation in Research Award, IMA Emerging Scholar Award, AAA Best Early Career Award). Her research has also been featured in The Economist, The Wall Street Journal, Harvard Business Review, and Forbes among others, and published in Journal of Accounting Research, The Accounting Review, Management Science, Review of Accounting Studies, Contemporary Accounting Research and Strategic Management Journal. Professor Cai delivered a TEDx talk, A Symphony of Inclusion.

Professor Cai received a Doctor of Business Administration (Accounting and Management) from Harvard Business School. Prior to earning her DBA, she worked as a senior financial advisor at Ernst & Young in New York.

SSRN
TEDx Talk

All Activities

  • Research
  • Teaching
  • Achievements
  • Press
  • Authored Works
  • CaseWorks
  • Journal articles
  • Working papers
  • Articles
  • Books
  • Chapters
Journal Article
Nandil Bhatia, and Wei Cai. “Throwing Curveballs: A Language-Based Model of Curveball Questions in Quarterly Earnings Calls Uncovers their Consequences and Antecedents.”
Strategic Management Journal
(Forthcoming).
Explore Further about Throwing Curveballs: A Language-Based Model of Curveball Questions in Quarterly Earnings Calls Uncovers their Consequences and Antecedents
Journal Article
Cai, Wei, Kelly Ju, Ethan Rouen, and Yuan Zou. “Executive Cooperativeness: Evidence from Conference Calls.”
Management Science
(January 16, 2026).
Explore Further about Executive Cooperativeness: Evidence from Conference Calls
Journal Article
Berger, Philip G., Wei Cai, Lin Qiu, and Cindy Xinyi Shen. “Employer and Employee Responses to Generative AI: Early Evidence.”
S&P Global: Market Intelligence
(February 01, 2024).
Explore Further about Employer and Employee Responses to Generative AI: Early Evidence
Journal Article
Cai, Wei. “ Formalizing the Informal: Adopting a Formal Culture-fit Measurement System in the Employee Selection Process .” (August 11, 2022).
Explore Further about Formalizing the Informal: Adopting a Formal Culture-fit Measurement System in the Employee Selection Process
Journal Article
Cai, Wei, Susanna Gallani, and Jee-Eun Shin. “Incentive Contracts and Employee-Initiated Innovation: Evidence from the Field.”
AAA 2019 Management Accounting Section (MAS) Meeting
(December 07, 2018).
Explore Further about Incentive Contracts and Employee-Initiated Innovation: Evidence from the Field
Working Paper
Buell, Ryan W., Wei Cai, and Tatiana Sandino. Learning or Playing? The Effect of Gamified Training On Employee Performance. December 08, 2022.
Explore Further about Learning or Playing? The Effect of Gamified Training On Employee Performance
  • Courses
  • Case Studies
Course
B6001: Financial Accounting
View Course on Financial Accounting
Course
B3013: Financial Accounting
View Course on Financial Accounting
  • Awards
  • Grants
2026

Financial Accounting Meeting (FARS) Outstanding Discussion Award

Award Institution:
American Accounting Association

  • In the Media
  • Articles
In the Media

Recent College Graduates Face a New Obstacle in Finding a Job: AI

CBS News/MoneyWatch
In the Media

Boeing Needs a Culture Overhaul. Could Strategic Hiring Help?

Industry Week
In the Media

Are Games the Secret to Better Company Training?

The Wall Street Journal
In the Media

Sorry Bosses, but Your Team May Not Want to Hang out with You at Christmas Parties Anymore: Steer Clear of the ‘Back in My Day’ Trap

Fortune
In the Media

Does Gamified Training Get Results?

Harvard Business Review
In the Media

The Small Consolations of Office Irritations

The Economist
In the Media

Reading Corporate Culture from the outside

The Economist
Article

What nearly 80,000 earnings calls reveal about executive leadership

Read More about What nearly 80,000 earnings calls reveal about executive leadership
Article

Markets learn the most when executives are forced to improvise

Read More about Markets learn the most when executives are forced to improvise
Article

Diversity Targets: An Actual Path to Change or the Latest Corporate Lip Service?

Read More about Diversity Targets: An Actual Path to Change or the Latest Corporate Lip Service?
Article

Good Influence: The Spillover Effect of New, Culture-Fit Employees

Read More about Good Influence: The Spillover Effect of New, Culture-Fit Employees
Article

The Power of New Hires: How Fresh Talent Shapes Company Culture

Read More about The Power of New Hires: How Fresh Talent Shapes Company Culture
Article

Harnessing the Entrepreneurial Spirit

Read More about Harnessing the Entrepreneurial Spirit
Article

New Research Shows Strong Company Culture Builds Trust with Customers

Read More about New Research Shows Strong Company Culture Builds Trust with Customers
Article

Fostering Greater Diversity at Work May Start in the Boardroom

Read More about Fostering Greater Diversity at Work May Start in the Boardroom
Article

Playing for Excellence? How Gamified Training Impacts Employee Performance

Read More about Playing for Excellence? How Gamified Training Impacts Employee Performance
Article

An Innovation Solution: Why Pay Is Key to Sparking New Ideas

Read More about An Innovation Solution: Why Pay Is Key to Sparking New Ideas
Article

Delivering on ESG Claims? Research on Workforce Diversity Identifies Proven Path to Meet Goals

Read More about Delivering on ESG Claims? Research on Workforce Diversity Identifies Proven Path to Meet Goals
Article

Workplace Culture: How Systems Measuring "Fit" May Have Long-Term Impact on Organizational Culture

Read More about Workplace Culture: How Systems Measuring "Fit" May Have Long-Term Impact on Organizational Culture
Article

Inclusive Boost: Companies that Promote Inclusive Managers See Increased Stock Price

Read More about Inclusive Boost: Companies that Promote Inclusive Managers See Increased Stock Price
Article

Prof. Wei Cai Awarded 2021 AAA Dissertation Award

Read More about Prof. Wei Cai Awarded 2021 AAA Dissertation Award
Article

News Helps Drive the Stock Market, But Not in Ways You Might Think, Says New Research from Columbia Business School

Read More about News Helps Drive the Stock Market, But Not in Ways You Might Think, Says New Research from Columbia Business School
  • Articles
Article

Good Influence: The Spillover Effect of New, Culture-Fit Employees

Read More about Good Influence: The Spillover Effect of New, Culture-Fit Employees
Article

Playing for Excellence? How Gamified Training Impacts Employee Performance

Read More about Playing for Excellence? How Gamified Training Impacts Employee Performance
Article

Playing For Excellence? How Gamified Training Impacts Employee Performance

Read More about Playing For Excellence? How Gamified Training Impacts Employee Performance
  • CaseWorks
This faculty member has no associated CaseWorks cases currently.
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