How Wedding Giant the Knot Pulled the Veil over Advertisers’ Eyes
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Mentioned Faculty
Daniel Keum
Associate Professor of Business
Management Division
Daniel Keum
Associate Professor of Business
Management Division
Daniel (Dongil) Keum is an Associate Professor of Management at Columbia Business School. His research interests lie in innovation, organizational structure, labor market policy, and their application to public policy formation. He holds a PhD from NYU Stern School of Business and an AB with high honors in economics and mathematics from Dartmouth College. Prior to pursuing a career in academia, Daniel worked at McKinsey & Company for four years. His primary industry experience is in retail, fashion, and corporate portfolio restructuring.
