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Psychology of Numbers

Date Published
August 15, 2025
Section
In the Media
Areas of Expertise
Consumer Behavior Decision Making & Negotiations
From:
CBS In the News

A New York Sun column cited Professors Malia Mason and Daniel Ames’ study, Precise Offers Are Potent Anchors: Conciliatory Counteroffers and Attributions of Knowledge in Negotiations. Their research explores how numerical precision influences perceptions in negotiations, highlighting the psychological weight of numbers in decision-making.

 

Mentioned Faculty

Malia Mason

Malia Mason

Courtney C. Brown Professor of Business
Management Division
Senior Vice Dean For Faculty Affairs
Dean's Office
Daniel Ames

Daniel Ames

Ting Tsung and Wei Fong Chao Professor of Business
Management Division
Mentioned On
New York Sun
Mentioned Research
Precise Offers Are Potent Anchors: Conciliatory Counteroffers and Attributions of Knowledge in Negotiations
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