Authors Tolga Bilgicer, Kamel Jedidi , Donald Lehmann , and Scott Neslin Format Working Paper Publication Date January 1, 2014 Full Citation Bilgicer, Tolga, Kamel Jedidi , Donald Lehmann , and Scott Neslin. Social Influence and Customer Adoption of New Sales Channels. January 01, 2014.
Full Citation Bilgicer, Tolga, Kamel Jedidi , Donald Lehmann , and Scott Neslin. Social Influence and Customer Adoption of New Sales Channels. January 01, 2014.