Authors Tolga Bilgicer, Kamel Jedidi, Donald Lehmann, and Scott Neslin Format Working Paper Publication Date January 1, 2014 Full Citation Bilgicer, Tolga, Kamel Jedidi, Donald Lehmann, and Scott Neslin. Social Influence and Customer Adoption of New Sales Channels. January 01, 2014.
Full Citation Bilgicer, Tolga, Kamel Jedidi, Donald Lehmann, and Scott Neslin. Social Influence and Customer Adoption of New Sales Channels. January 01, 2014.