Pronouncing My Name
JP Kuehlwein is principal at Ueber-Brands Consulting, advising large CPG groups and start-ups, alike, on brand strategy and execution – brand elevation, in particular. He previously was Executive VP at Frédéric Fekkai, a prestige hair care business and held Brand Director and Director of Strategy positions at Procter & Gamble. His broad marketing and management experience include developing a strategy for the world’s leading detergent, creating a new-to-the-world food storage solution, introducing the disposable diapers category in India, designing a premium skin care brand in China and turning around a Prestige business in the US. He was also on the board of Smith & Norbu, a luxury eyewear start-up in Hong Kong.
