Welcome
Our Mission
The Center on Global Brand Leadership creates, gathers, and shares insights on how to build and manage strong brands.
Combining the research and intellectual capital of academia's foremost thinkers on branding with real world business cases, we show how all elements of an organization – from marketing and communications to supply chain and operations – can affect brands and their relationships with stakeholders.
Contact us
[email protected]
1-212-853-8587
Center on Global Brand Leadership
Columbia Business School
645 W 130th St, David Geffen Hall Room 693
New York, NY 10027