Robert D. Calkins Professor of International Business, Marketing Division
Faculty Director, Center on Global Brand Leadership
Professor Schmitt is Robert D. Calkins Professor of International Business at Columbia Business School. He researches, teaches, and advises corporations on branding, innovation, creative strategy, and customer experience.
Director, Center on Global Brand Leadership
Adjunct Assistant Professor, Marketing Division
Matthew Quint is a Director in the Center on Global Brand Leadership. Matthew researches, writes, and presents on a wide range of issues critical to building a strong brand. His expertise is in marketing ROI, strategies for marketing in the digital age, and the development of creative and effective brand communications. He is also the producer and host of the Center's BRITE conference.
Michel Tuan Pham
Kravis Professor of Business , Marketing Division
Research Director, Center on Global Brand Leadership
Professor Pham’s business expertise covers the areas of marketing strategy and management, branding, customer and consumer psychology, trademark psychology, marketing communication, and executive decision making. His most recent research focuses on the role of feelings, emotions and motivation in consumers’ and managers’ judgments and decisions.