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Policy & Election 2024, Strategy

Political Debates Aren’t as Bleak as You Might Think

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But common misperceptions about how debate takes place can make Americans less likely to participate in democracy.

Article Author(s)
  • Jonathan Sperling
Published
December 10, 2024
Publication
Magazine
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Modupe Akinola, Barbara and David Zalaznick Professor of Business

Category
Thought Leadership
Topic(s)
Business and Society
Leadership
Politics
Strategy
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About the Researcher(s)

Modupe Akinola

Modupe Akinola

Barbara and David Zalaznick Professor of Business
Management Division
Faculty Director
Bernstein Center for Leadership and Ethics
Sheena Iyengar

Sheena Iyengar

S. T. Lee Professor of Business
Management Division

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Heightened political polarization has made Americans frustrated at the mere thought of debate. Many see it as unproductive—what is the point of two people with different points of view trying to find consensus when both sides are often left feeling like they engaged in a conflict, rather than a conversation? Social media platforms like X, TikTok, and Facebook seem to have only exacerbated this feeling.

While this sentiment might be common, the truth is a bit more optimistic: Most debate takes place in person between close friends, family members, and co-workers. Additionally, this in-person debate has the added benefit of leaving participants with a more positive outlook. This misperception is the subject of new research from Modupe Akinola, the Barbara and David Zalaznick Professor of Business, and Sheena Iyengar, the S. T. Lee Professor of Business, at Columbia Business School.

Photo Image of Modupe Akinola

“Not all debates are negative or leave you feeling negative. If you keep reminding people of the truth, then they won’t have these false realities, which might shape more productive dialogue.”

Modupe Akinola, Zalaznick Professor of Business

Along with their co-authors, UC Berkeley Professor Erica Bailey and CBS PhD candidate Mike White, the researchers found that Americans often misperceive both the frequency and format of political debate. Their findings were published in the journal Nature.

“We have a misperception of the landscape of debate in the United States,” says Akinola. “When we overestimate how much debate happens, we feel more helpless, more hopeless about the future.

Across three studies of nearly 3,000 Americans, the researchers found that people most commonly debate with their close friends and family members, in addition to co-workers and acquaintances. Their research also showed that people often report positive feelings after engaging in debate.

They presented participants with a list of 20 high-profile debate topics, from reproductive rights and animal testing to climate change and gun control, and asked them to indicate whether they have had a debate on that topic in the past year. Participants were also given the option of “other” with an open text box to capture debate topics not featured in the list.

In another survey of nearly 2,000 Americans, the researchers discovered that people systematically overestimate how often others debate, especially in terms of context—Americans often believe the majority of debate takes place online, when in reality it takes place in person.

Akinola shared the findings from her and her co-authors’ research, shedding light on how, where, and what Americans are debating.

Columbia Business School: Through your study, how did you come to understand that many Americans misperceive the frequency and format of debate?

Modupe Akinola: In our study, we had people recall the last debate that they were aware of and whether it was online or in person, and how they felt. We found that most people recalled an online debate and they felt negative, so in our next set of studies we wanted to better understand the true types of debates that people have.

Interestingly, we found that, yes, some of the debate topics were high profile; however, people weren’t always debating those. They were debating other, low-profile topics. Not only that, they were typically debating with family members or close friends, not necessarily debating online. When we asked them how they felt, they felt positive after having these debates, counter to this idea that we think negatively about our debates and that we’re always debating online.

CBS: How exactly are Americans misperceiving the state of political debate, and how does that fit into our recent elections?

Akinola: In one of our final studies that we ran, we looked at whether people predict or mis-predict how much people are debating. We had two categories of people: those who had actually experienced debates and those who were predicting the number of debates people actually experienced.

We found that people over-predicted the number of debates that people actually have. Plus, when people over-predicted, they felt more hopeless about the future. This is an important factor, because one of the key elements in recent elections is that people often feel very hopeless.

So, if we’re overestimating the extent to which people debate, and that overestimation makes us feel more hopeless, then when we have greater clarity on the reality that people aren’t always debating online or on social media, then maybe that helps restore hope in this idea of elections in general. That might shape election behavior and voting going forward.

CBS: How do your findings contribute to healing political division?

Akinola: Our studies are preliminary, and the findings are correlational. But the one thing we can start doing is reminding people of the reality, which is that not all debates are negative or leave you feeling negative.

If you keep reminding people of the truth, then they won’t have these false realities, which might shape more productive dialogue. Over time, more productive debates do indeed lead to people feeling more positive, which was the case with the participants.

Adapted from the paper “Americans misperceive the frequency and format of political debate.”

Key Takeaways for Business Leaders

  1. Promote clarity by encouraging employees to base their judgments on direct experiences rather than external narratives, fostering a more constructive organizational environment.
  2. Create safe spaces for dialogue in teams, where differences can be addressed in a collaborative and non-contentious way.

About the Researcher(s)

Modupe Akinola

Modupe Akinola

Barbara and David Zalaznick Professor of Business
Management Division
Faculty Director
Bernstein Center for Leadership and Ethics
Sheena Iyengar

Sheena Iyengar

S. T. Lee Professor of Business
Management Division

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