Five Studies by Columbia Business School Faculty Present Insights into Pivotal Delivery Times, Emerging Fashion Trends, Advertising Strategies, and Customer Behavior
New research from CBS Professor Harry Mamaysky reveals how negativity in the news and markets can escalate a financial crisis.
Columbia Business School Research Suggests Companies Can Reduce Consumer Regret by Promoting Both Highly Rated Products and Newer Products
Professor Pierre Yared describes why the U.S. economy is unlikely to see an economic downturn comparable with the 1970s.
Antitrust laws were first established during the Industrial Revolution to combat the unethical consolidation of market power.
Providing Mental Wellbeing From a Distance
As luxury styles become more accessible, wealthy consumers are drawn to upscale versions of 'low culture' fashion and food.