Brands Help You Edit: The Centennial Panel at BRITE ’16
Watch a distinguished panel of Columbia Business School alumni speak about the past and future of brand building from the BRITE ’16 conference.
Watch a distinguished panel of Columbia Business School alumni speak about the past and future of brand building from the BRITE ’16 conference.
How can something that our political leaders — and many an economist — said would make everyone better off be so reviled?
Finance, not technology, has prompted explosive growth in roof-top solar, but its future hangs on a shifting patchwork of legislation.
Corporate social responsibility has long been an opportunity for companies to bolster their public image — and boost their sales. But it also sends important signals to potential employees.
After a devastating diagnosis, Bita Javadizadeh Brun ’99 found help and hope in fellow alumnus Dr. Ghassan Abou-Alfa ’16. Now the two are teaming up to aid others.
An amicable split seems to be in everyone’s interests. But the divorce could become messy.
Over-crowding in US emergency rooms costs patients time, money, and their health. But predictive analytics could help re-route patients away from over-burdened hospitals before long waits become inevitable.
The victory of the Leave Campaign in Britain’s referendum yesterday shocked many, demonstrating the rising clout of populist movements, and, according to Glenn Hubbard, the need for leaders to foster more inclusive prosperity.
Mitch Joel, President of Mirum Agency, spoke at BRITE '16 about the "three little piggies" he sees as necessary for marketers to stay ahead of the competition.
Highly trained women in the US workforce earn a fraction of what their male peers do. Part of the discrepancy may come down to differences in men’s and women’s tastes for competition.
An unlikely alliance is growing between the right and the left, Silicon Valley and the Rust Belt, in support of an unusual policy — universal basic income, a free check for every American man, woman, and child.
Investment strategies hinging on the idiosyncrasies of smaller markets have the potential to offer investors an upside, even in the face of mounting anxiety over a global slowdown.
The company that brought us the light bulb, the jet engine, and the MRI machine is now thinking about the convergence of the digital and the physical, and finding ways to tell their story that allows them to be more relatable, less like an institution and more like a person.
The economic case against a British exit from the European Union is clear, according to Columbia Business School Dean Glenn Hubbard, but with politics and identity thrown in the mix, the outcome to Thursday’s nail-biter vote is harder to predict.