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Chazen Global Insights Archive

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Articles

Chazen Global Insights, Social Enterprise

Banking On Social Enterprise

Managing a successful turnaround was just the first step for Neighborhood Trust CEO Justine Zinkin ’02, who is proving that it’s possible for banks to serve New York City’s poorest individuals — and help them achieve long-term financial stability.

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Chazen Global Insights, Marketing

Virtuous Fun

New research helps explain the appeal of unusual — and often unpleasant — experiences.

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Chazen Global Insights, Leadership

Think Disruptively to Transform Your Business

BRITE Speaker Luke Williams discusses the importance of disruptive thinking.

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Chazen Global Insights, Leadership

Like Daughter, Like Father

When male CEOs have daughters, relative pay for women at their firms goes up, narrowing the persistent gender wage gap.

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CMO Lucio Is Making Things Go at Visa
Chazen Global Insights, Marketing

CMO Lucio Is Making Things Go at Visa

How BRITE Speaker Antonio Lucio is bringing Visa into the global marketplace.

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Building the Emerging Ad Platforms of Google
Chazen Global Insights, Marketing

Building the Emerging Ad Platforms of Google

BRITE Speaker Mike Steib discusses how Google is utilizing digital spaces to advertise.

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Chazen Global Insights, Leadership

Case Study: The Scrap Over Scrabulous

Case study on the fight between two similiar games.

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The Network Is Your Customer Book Launch Event (Jan 26)
Chazen Global Insights, Marketing

The Network Is Your Customer Book Launch Event (Jan 26)

David Rogers's book launch as part of the Sobel-BRITE Event Series.

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Chazen Global Insights, Leadership

Is Web Video on the Crux of Seriously Challenging Cable?

A look in the latest trends in television technology.

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Chazen Global Insights, Leadership

Lessons from the Summer’s Biggest Brand Stories

Tips to learn from some of these big name companies.

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Chazen Global Insights, Leadership

Lessons from Old Spice Guy for Big Consumer Brands

What it takes to make a successful brand such as Old Spice.

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Chazen Global Insights, Economics and Policy

Trading at Light Speed

A model provides a simple method for calculating the cost of latency, the delay between the decision and execution of a trade.

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Chazen Global Insights, Leadership

9 Themes from the BRITE ’10 Conference

An overview of the BRITE '10 Conference.

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Chazen Global Insights, Strategy

New Program: Customer Centricity

In May, Columbia Business School Executive Education is launching a new program, Customer Centricity, to help managers refocus their direction to create sustained value. Transitioning from product centricity to customer centricity requires more than just rewriting a vision statement.

 

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Chazen Global Insights, Leadership

Business Models Based on Sharing

How BRITE Speaker Robin Chase changed the transporation industry with her founding of Zipcar.

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Chazen Global Insights
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