The Business Case for Going Green
Companies find that doing good for the environment is also good for the bottom line.
“The last few years have taught us that business leaders can’t afford to stay on the sidelines when it comes to world events. Today’s challenges are increasingly complex and require greater collaboration across stakeholders. The Hub, which will bring academia, industry, government, non-profits, and the broader public together, is an essential part of combatting these challenges, and, ultimately, driving true change and impact.”
- Oded Netzer, Vice Dean for Research and Arthur J. Samberg Professor of Business, Columbia Business School
Board-level committees can help companies look beyond ‘internal echo chambers,’ says Columbia Business School’s Sheena Iyengar.
Andrey Simonov wears many hats. He’s an expert on digital markets, and can speak authoritatively on advertising, news and other features of the media landscape, but there’s one topic that has recently piqued his interest and is proving a particular challenge.
The BlocPower CEO joined CBS Professor Bruce Kogut at an event held by The Hub, a new think tank. Donnel Baird ’13 has a sharp eye on the future but constantly thinks about the past. And it’s for that reason that the CEO and founder of BlocPower, a company striving to make buildings healthier, smarter, greener, and more valuable, recently took his wife and two kids — ages 7 and almost 1 — from New York City to Washington, DC, to absorb some history.
CBS recently hosted the Nobel Prize-winning economist for a discussion on the future of capitalism led by Dean Emeritus Glenn Hubbard. About a decade ago, Joseph Stiglitz’s book The Price of Inequality laid bare the actual and potential consequences of a dramatically imbalanced distribution of wealth across America.
In pursuit of reliable returns in the ever-competitive world of business, identifying the right opportunity at precisely the right moment can feel impossible. For investors, many sectors are oversaturated, rendering the risk profiles of the companies in them unappealing. Other industries are too cyclical, especially amid the current economic backdrop. And then there’s women’s health.
Companies find that doing good for the environment is also good for the bottom line.
When it comes to climbing the charts, research suggests that it pays to be different. From Brenda Lee to Beyoncé, here’s how the top songs stood out from the crowd.
Baidu’s president says businesses are sowing the seeds today for a brave new — and better — world.
In addition to its many benefits, job autonomy can lead to unethical behavior.
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