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Video Articles

Capital Markets and Investments, Finance, Financial Policy
Date
August 13, 2025
Snapchat's Snap Inc. makes its IPO debut on the New York Stock Exchange in March 2017.
Capital Markets and Investments, Finance, Financial Policy

Fewer Companies Are Going Public. Are Regulations Driving the Drop?

Public company numbers have fallen by half since the 1990s, but research by Professors Kairong Xiao and Michael Ewens finds regulatory costs account for only a small share of the decline, challenging a popular narrative about going and staying public.
  • Read more about Fewer Companies Are Going Public. Are Regulations Driving the Drop? about Fewer Companies Are Going Public. Are Regulations Driving the Drop?
Business and Society, Leadership, Leadership and Strategy, Social Impact, The Workplace
Date
August 04, 2025
Facebook Marketplace on a laptop screen
Business and Society, Leadership, Leadership and Strategy, Social Impact, The Workplace

The Secret to Better Deals? Less Direct Language

Columbia Business School research shows that softening your opening offer with hedged language makes you more persuasive—and less likely to get ghosted.
  • Read more about The Secret to Better Deals? Less Direct Language about The Secret to Better Deals? Less Direct Language
Algorithms, Artificial Intelligence, Business and Society, AI and Transformative Tech, Digital IQ, Marketing, Marketplace
Date
March 18, 2025
Music app on a smartphone
Algorithms, Artificial Intelligence, Business and Society, AI and Transformative Tech, Digital IQ, Marketing, Marketplace

The Secret to Getting Consumers to Trust Personalized Recommendations

Columbia Business School researchers discover that the amount of variety in a consumer’s past purchases predicts their openness to algorithm-based recommendations.
  • Read more about The Secret to Getting Consumers to Trust Personalized Recommendations about The Secret to Getting Consumers to Trust Personalized Recommendations
Business and Society, Ethics and Leadership, Healthcare, Leadership
Date
July 29, 2025
Person with sad expression
Business and Society, Ethics and Leadership, Healthcare, Leadership

The Hidden Cost of Connectivity: Broadband Access Tied to Youth Mental Health Crisis

A study of Italy’s broadband rollout finds that adolescents exposed to high-speed internet experienced a rise in hospitalizations for depression, anxiety, and other mental health disorders, offering rare evidence of the internet’s psychological costs.
  • Read more about The Hidden Cost of Connectivity: Broadband Access Tied to Youth Mental Health Crisis about The Hidden Cost of Connectivity: Broadband Access Tied to Youth Mental Health Crisis
Data and Business Analytics, Data/Big Data, AI and Transformative Tech, Digital IQ, Marketing, Media and Technology
Date
April 04, 2025
Shopping for travel online
Data and Business Analytics, Data/Big Data, AI and Transformative Tech, Digital IQ, Marketing, Media and Technology

How Real-Time Click Data Drives Smarter Personalization

New Columbia Business School research reveals how analyzing real-time customer journey data — from search queries to filtering behavior — can predict preferences with remarkable accuracy, even without historical data.
  • Read more about How Real-Time Click Data Drives Smarter Personalization about How Real-Time Click Data Drives Smarter Personalization
Insights, Management, Marketing, Marketplace, Research Findings, Technology
Date
July 15, 2025
A person smiling
Insights, Management, Marketing, Marketplace, Research Findings, Technology

How to Win More Bookings on Airbnb

Columbia Business School research shows that an Airbnb host’s smile reduces uncertainty and increases demand, especially for less experienced hosts and shared accommodations.
  • Read more about How to Win More Bookings on Airbnb about How to Win More Bookings on Airbnb
Business and Society, Future of Work, Leadership, The Workplace
Date
July 03, 2025
A team of workers
Business and Society, Future of Work, Leadership, The Workplace

How Team Diversity Prevents Collusion in the Workplace

Research from Columbia Business School reveals how team diversity improves workplace ethics and reduces collusion by designing better incentives.
  • Read more about How Team Diversity Prevents Collusion in the Workplace about How Team Diversity Prevents Collusion in the Workplace

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