Strategy

Bruce Kogut is the Sanford C. Bernstein & Co. Professor of Leadership and Ethics at Columbia Business School. He teaches courses on Governance, Governance and Ethics, and Business Strategies and Solving Social Problems. He has taught in executive programs in the US, Europe, and China.

Dr. Jorge Guzman is an associate professor at the Management Division in Columbia Business School. Jorge received his PhD from the Sloan School of Management  at MIT, and was previously a postdoc at the National Bureau of Economic Research (NBER) and a lecturer at MIT Sloan.

Professor Hulbert teaches the elective Strategic Marketing Planning, serves as faculty director of the School’s executive education program on marketing management and is a consultant to major corporations around the world. His research studies strategy, planning and organization. He is working on a theory of marketing organization and the evolution of the brand management system and is also writing a book on integrated marketing to be published in 2001.

Professor Capon teaches the electives Advanced Market Strategy: Development and Execution, and Sales, Managing the Sales Force, Key/Strategic/Global Account Management. His research interests are in Key/Strategic/Global Account management, and Market Planning and Strategy. Professor Capon has published more than 80 articles and book chapters, and in excess of 40 books.

Laura Doval is the Chong Khoon Lin Professor of Business in the Economics Division at Columbia Business School. She is a microeconomic theorist working in the areas of mechanism design, market design, and information economics. Her work has been published in Econometrica and the Journal of Political Economy.

Professor Doval is also a Research Affiliate at the Centre for Economic Policy Research (CEPR) (Industrial Organization), and an Associate Editor at Theoretical Economics, the Journal of the European Economic Association, and Economic Theory.

Stephan Meier is currently the chair of the Management Division and the James P. Gorman Professor of Business at Columbia Business School. He holds a PhD in Economics from the University of Zurich, was previously a senior economist at the Center for Behavioral Economics and Decision-Making at the Federal Reserve Bank of Boston and taught courses on strategic interactions and economic policy at Harvard University and the University of Zurich. His research interest is in behavioral strategy.

Jeff Schwartz is the Vice President of Insights and Impact at Gloat. Prior to joining Gloat, Jeff was a principal with Deloitte Consulting LLP for 20 years, most recently as the U.S. Leader for the future of work and as a senior partner in the firm’s Global Human Capital executive since 2003. His leadership roles have included global and U.S. marketing, eminence, and brand, leading the organization, change, and talent practices, and growing the firm’s global delivery capabilities in India.

David Erickson joined CBS in the Fall of 2024 as an Adjunct Professor in the Finance Department.

Prior to joining CBS, David spent ten years at The Wharton School as a Senior Fellow and Lecturer in the Finance Department and Co-Director of the Stevens Center for Innovation in Finance. He earned the Wharton Teaching Excellence Award each of his last six years there. David was also a Lecturer in Law at Penn Law/University of Pennsylvania Law School.

Jenny Fernandez is CMO/VP of Marketing, Executive Coach, and Professor at Columbia Business School. With over 20 years of experience managing, launching, growing brands, Jenny brings incredible expertise in the fields of marketing, strategic growth, and leadership transformation. She has managed multi-million-dollar businesses in Mondelez International, Kraft Foods, Accenture, Merlin Entertainments, and Loacker USA. 

Wouter Dessein is the Eli Ginzberg Professor of Finance and Economics at Columbia Business School. He served as chair of the Economics division from 2017 until 2021 and as the Editor-in-Chief of the Journal of Law, Economics and Organization from 2013 until 2019.

Jacopo Perego is a Class of 1967 Associate Professor of Business in the Economics Division at Columbia Business School. His research specializes in the economics of information, the analysis of how economic agents strategically acquire, use, and share information. His work primarily focuses on topics such as the optimal design of information policies, the competitive provision of information, and strategic communication. Prior to joining Columbia, he was a Postdoctoral Associate at the Cowles Foundation, Yale University.

Daniel (Dongil) Keum is an Associate Professor of Management at Columbia Business School. His research interests lie in innovation, organizational structure, labor market policy, and their application to public policy formation. He holds a PhD from NYU Stern School of Business and an AB with high honors in economics and mathematics from Dartmouth College. Prior to pursuing a career in academia, Daniel worked at McKinsey & Company for four years. His primary industry experience is in retail, fashion, and corporate portfolio restructuring.